Howard Schultz Quotes:
I believe life is a series of near misses. A lot of what we ascribe to luck is not luck at all. It’s seizing the day and accepting responsibility for your future. It’s seeing what other people don’t see And pursuing that vision.
Howard Schultz
I was taken by the power that savoring a simple cup of coffee can have to connect people and create community.
Howard Schultz
Starbucks represents something beyond a cup of coffee.
Howard Schultz
Cutting prices or putting things on sale is not sustainable business strategy.
Howard Schultz
In many places where coffee is grown, deforestation is a major issue.
Howard Schultz
When I first discovered in the early 1980s the Italian espresso bars in my trip to Italy, the vision was to re-create that for America – a third place that had not existed before. Starbucks re-created that in America in our own image; a place to go other than home or work. We also created an industry that did not exist: specialty coffee.
Howard Schultz
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The hardest thing about being a leader is demonstrating or showing vulnerability… When the leader demonstrates vulnerability and sensibility and brings people together, the team wins.
Howard Schultz
Source: Heavy.com
I think people will walk into the Starbucks store and overnight recognize the significant difference between what Starbucks represents day-in and day-out and all the other coffee companies that have been serving coffee in India for so many years.
Howard Schultz
We are witnessing a seismic change in consumer behavior. That change is being brought about by technology and the access people have to information.
Howard Schultz
Great companies that build an enduring brand have an emotional relationship with customers that has no barrier. And that emotional relationship is on the most important characteristic, which is trust.
Howard Schultz
When it comes to Starbucks, I take every threat very personally.
Howard Schultz
Cutting prices or putting things on sale is not sustainable business strategy. The other side of it is that you can’t cut enough costs to save your way to prosperity.
Howard Schultz
Starbucks has a role and a meaningful relationship with people that is not only about the coffee.
Howard Schultz
I think we are living in a time where the consumer has lots of choices, whether it’s coffee, newspapers or whatever it is. And there is parity in the market place, and as a result of that, the consumer is beginning to make decisions, not just on what things cost and the convenience of it.
Howard Schultz
I was born on the other side of the tracks, in public housing in Brooklyn, New York. My dad never made more than $20,000 a year, and I grew up in a family that lost health insurance. So I was scarred at a young age with understanding what it was like to watch my parents lose access to the American dream.
Howard Schultz
Risk more than others think safe.
Howard Schultz
My son is trying to be a sports writer, and my daughter is a college student. She wants to be a comedy writer, and she’s at film school. I discouraged both of them early on from getting involved in Starbucks. I didn’t think it would be fair; plus, they didn’t have any interest anyway.
Howard Schultz
Starbucks is not an advertiser; people think we are a great marketing company, but in fact we spend very little money on marketing and more money on training our people than advertising.
Howard Schultz
You walk into a retail store, whatever it is, and if there’s a sense of entertainment and excitement and electricity, you wanna be there.
Howard Schultz
Expect more than others think possible.
Howard Schultz